Skip to main content

Sohail Kasmani

Sohail Kasmani. Brand and marketing strategist in London: pharma brand management at Cipla and Alembic, now marketing strategy and AI adoption at ACTAsia. MBA, Brunel University London.

Get in touch
img

Category: Marketing Workflows

Home Writing Marketing Workflows
AI for real-time market trend analysis: benefits, tools and traps

AI for real-time market trend analysis: benefits, tools and traps

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Oct 5, 2026
AI tools for competitor analysis: a workflow and prompts that work

AI tools for competitor analysis: a workflow and prompts that work

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Oct 4, 2026
AI lead generation chatbots: how to build one people don’t hate

AI lead generation chatbots: how to build one people don’t hate

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Oct 3, 2026
Predictive analytics for the customer journey, minus the vendor fog

Predictive analytics for the customer journey, minus the vendor fog

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Oct 2, 2026
AI email marketing: personalisation beyond Hi {first_name}

AI email marketing: personalisation beyond Hi {first_name}

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Oct 1, 2026
AI Content Marketing Workflow: From Brief to Social, With Human Checks

AI Content Marketing Workflow: From Brief to Social, With Human Checks

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Sep 30, 2026
How to measure the ROI of AI in marketing (with a worked example)

How to measure the ROI of AI in marketing (with a worked example)

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Sep 23, 2026
AI customer segmentation: methods, workflow and a worked example

AI customer segmentation: methods, workflow and a worked example

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Sep 23, 2026
How to build an AI marketing workflow: steps, tools and examples

How to build an AI marketing workflow: steps, tools and examples

Sohail Kasmani

Sohail Kasmani

Composed by

  • Marketing Workflows Sep 23, 2026